Slow writing about a thing that cannot be rushed
Most sleep advice is written to be published, not read
There is an enormous amount of sleep content and very little sleep writing. Lists of twenty tips, assembled quickly, optimized for a search engine, funded by whoever sells the mattress at the bottom of the page.
Cricket & Moon is the opposite arrangement. Every mechanism explained before any advice is given. No brand pays for a sentence, and nothing here is gated.
Three rules, kept
Mechanism first
No instruction appears before the physiology that justifies it. If we cannot explain why, we do not tell you to.
Sources named
Claims are traced to primary literature, and where the evidence is thin we say so plainly rather than rounding up.
Dated
Each piece shows when it was last updated, so you can judge how fresh the evidence behind it is.
One letter, sent
as the light goes
A single idea about rest, one thing worth trying this week, and one thing worth ignoring. It arrives in time for Sunday morning.
No noise, leave whenever you like.